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ABOUT US
International Trade Routes (ITR), founded by President and CEO Brenda Boice, has been importing and distributing high-quality brands since 1998. What started as a quest to provide a better life for her children led Brenda to pioneer innovative and new products into national distribution within the US health food industry. Naturtint, a well-established, better-for-you line of hair color and hair care products, is an industry-leading brand distributed by ITR.
Headquartered in Albany, NY, the ITR team is now expanding operations to emphasize digital markets and new sales channels while building a team of skilled professionals in NE Ohio who stand behind the products represented and can scale digital reach and sales. The new 24,000-square-foot facility in Chesterland, OH, will be a hub to further ITR's mission to utilize current media, tools, and technology to elevate the level of service and increase access to the brands represented. Everyone should have access to better products.
OUR MISSION
To increase access to and awareness of the better-for-you brands we represent and to utilize current media, tools, and technology to elevate our level of services.
OUR VISION
Everyone should have access to better products.
OUR VALUES
Success: We define success by expanding into new markets and increasing our product reach in the USA.
Accountability: We are responsible for our actions, self-motivation, and results.
Quality: We stand behind the quality of our work and the brands we represent.
Transparency: We are honest about our products and their ingredients and have zero tolerance for greenwashing.
Customer commitment: We strive to be customer-centric and elevate the service and education we offer our customers so they can make better and informed choices. Our relationships with suppliers, vendors, and customers are important to us.
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Job Description
The Amazon & E-Commerce Specialist will manage the company's Amazon seller account and other e-commerce platforms and product listings. They will work with the ITR team to strategize and implement ways to increase product sales and reach new customers.
This is a full-time position, and candidates must live within commuting distance of Chesterfield, OH. They should enjoy working in a fast-paced environment that is growing, driven, and detail-oriented. They must take the time to understand the products and the customer demographics who use them. They will exercise good judgment in various situations and must be organized and adaptable to shifting company needs.
Responsibilities
-Learn about the brand, products, and customers and find opportunities to reach new customers and digital markets, and work with the team to conduct extensive marketing research to stay on top of recent trends and gain ideas to target new audiences effectively.
-Work with the team to pioneer and create new opportunities with e-commerce accounts, create strategies and implement ways to increase product sales and reach new customers digitally.
-Conduct keyword research to create lists of keywords that will cater to the right audiences.
-Maintain and update product spec sheets for accuracy.
eCommerce Responsibilities:
-Responsible for monitoring buyer/ seller messages on seller accounts.
-Ensure adherence to product brand guidelines and product spec and description accuracy across all online channels, including outside vendors and e-commerce resellers, and help develop relevant Brand MAP policies for product resellers.
-Optimize product listings, descriptions, and images for current and future product launches.
-Monitor inventory on e-commerce platforms.
-Generate weekly, monthly, and quarterly reports analyzing sales performance across all company e-commerce platforms and identifying areas for improvement.
-Utilize google ads and the meta business suite to generate traffic for e-commerce platforms.
Amazon Responsibilities:
-Brand Enforcement:
Using all of Amazon’s tools, including Brand Registry, to remove unauthorized resellers of products, correct inaccurate product information, and merge and reduce duplications of product listings. Execute merges between duplicate listings. Create and manage cases with Amazon Support to resolve content and operations issues.
-Audit, optimize, and create product listings within the Amazon platform. Enhance product listings and storefront with additional visual and text content to improve customer experience – A+ content, Amazon Posts, etc.
-Stay up to date with all things Amazon Marketing within Seller Central, such as Amazon Advertising, AMS, AMG, DSP, Best Deals, Lightning Deals, Coupons, Cross-Promotions, etc. Perform keyword discovery and competitor analysis to aid with advertising strategy. Execute advertising campaigns on Amazon after collaborating with the team on strategies and budget allocation. Provide monthly Ad performance reports.
-Communicate any Amazon policy changes and ensure compliance in internal operations.
-Maintain the buy box on all product listings. Manage all inventory and create shipment reports for FBA fulfillment.
-Monitor all customer feedback and reviews on the seller account and product listings.
Education and Experience Requirements:
Required Skills:
Preferred Skills:
BENEFITS
· Competitive starting salary based on experience
· Health benefits, effective 90 days from hire
· Vacation/PTO time
· Paid Holidays
COMPENSATION
Depends on relevant experience.
Job Type: Full-time
Job Type: Full-time
Pay: $20.00 - $35.00 per hour
Benefits:
Schedule:
Experience:
Work Location: Hybrid remote in Chesterland, OH 44026