Marketing Specialist- Population Health Marketing
- Nationwide Children's Hospital
- Columbus, OH
- Full Time
- 14 days ago
Salary
N/A
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Job Description
Overview:
Location:
Here, Diversity, Equity and Inclusion are integrated into our core values and practices. We are passionate about building, sustaining and evolving an inclusive and equitable environment. We are seeking individuals who live these values and want to share their experiences and efforts in support of our collective mission.
Ask anyone with a Nationwide Children’s badge what they do for a living. They’ll tell you it’s More Than a Job. It’s a calling. It’s a chance to use and grow your talent to make an impact that truly matters. Because here, we exist simply to help children everywhere.
Nationwide Children’s Hospital. A Place to Be Proud.Responsibilities:
Supports the Senior Manager, Population Health Marketing to plan, develop and implement marketing and communication programs for the hospital’s strategic initiatives, including Population Health/Community Wellness and Behavioral Health. This includes understanding business objectives and developing, executing and evaluating comprehensive marketing tactics in alignment with hospital strategic priorities and goals.
Location:
255 E Main St
Columbus, Ohio 43215
Why Nationwide Children's Hospital?: The moment you walk through our doors, you feel it. When you meet our patient families, you believe it. And when you talk with anyone who works here, you want to be part of it. Welcome to Nationwide Children’s Hospital, Where Passion Meets Purpose.
Here, Diversity, Equity and Inclusion are integrated into our core values and practices. We are passionate about building, sustaining and evolving an inclusive and equitable environment. We are seeking individuals who live these values and want to share their experiences and efforts in support of our collective mission.
We’re 14,000 strong. And it takes every one of us to improve the lives of the kids we care for, and the kids around the world we’ll never meet. Kids who live healthier, fuller lives because of the knowledge we share. We know it takes a Collaborative Culture to deliver on our promise to provide the very best, innovative care and to foster new discoveries, made possible by the most groundbreaking research. Anywhere.
Ask anyone with a Nationwide Children’s badge what they do for a living. They’ll tell you it’s More Than a Job. It’s a calling. It’s a chance to use and grow your talent to make an impact that truly matters. Because here, we exist simply to help children everywhere.
Nationwide Children’s Hospital. A Place to Be Proud.
- Supports the Senior Manager, Population Health Marketing, in executing annual marketing/communication plans and tactics based on strategic business goals of the service line/client for Population Health/Community Wellness and Behavioral Health initiatives including, but not limited to, prevention services, infant wellness, teen pregnancy prevention and primary care.
- Supports implementation of activities outlined in Marketing/PR plans on-time and on-budget, demonstrating positive client communication
- Crafts relevant marketing messages and materials and creative services team, while understanding the needs of the target audience. This may include print/digital, internal, media relations and/or physician and referral-source communication. Assists in implementation through various channels including digital, print, social media and other communications.
- Plans, communicates, and coordinates client marketing and communications support for CAP4Kids, Primary Care, Healthy Neighborhoods Healthy Families, Behavioral Health Clinics and Programs.
- Ensures brand standard/brand voice and proofreading for accuracy and consistency across multiple projects.
- Compiles data reports of marketing campaigns. Oversees evaluation and documentation of plan results and reports these to the client or appropriate individuals within the organization.
- Develops recommendations in response to reactive requests throughout the year.
Education:
Bachelor’s degree in Communications, Public Relations, Marketing or related field
Skills:
Experience:
One year of related experience, required.
The above list of duties is intended to describe the general nature and level of work performed by individuals assigned to this classification. It is not to be construed as an exhaustive list of duties performed by the individual so classified, nor is it intended to limit or modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. EOE M/F/Disability/Vet
Bachelor’s degree in Communications, Public Relations, Marketing or related field
Skills:
- Strong project management skills required
- Experience developing, implementing and evaluating marketing programs preferred
- Strong written, verbal and electronic communication, including editing skills
- Must possess the ability to work independently under minimal supervision while maintaining confidential information.
- Ability to provide effective and appropriate issues resolution and conflict management with various clients.
- Must possess a working knowledge of Word, PowerPoint and Excel.
Experience:
One year of related experience, required.
The above list of duties is intended to describe the general nature and level of work performed by individuals assigned to this classification. It is not to be construed as an exhaustive list of duties performed by the individual so classified, nor is it intended to limit or modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. EOE M/F/Disability/Vet
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